News

Shoppe Object - New York

The BATF International team headed to New York to support UK brands exhibiting at Shoppe Object, one of North America's premier trade shows for home, gift and lifestyle products. Bringing together buyers, retailers and industry professionals from across North America, the event offers a fantastic opportunity for British businesses to showcase their products, build new connections and explore export opportunities in the US market.

UK Brands Shine at Shoppe Object New York
Three successful days at Shoppe Object New York have come to a close, with UK brands enjoying a busy and productive show at one of the industry's leading independent home and gift trade events.

The journey began with the BATF International team' s Taran and Laura travelling from the UK to New York to support participating exhibitors and represent British brands at the show. As preparations gave way to opening day, exhibitors quickly found themselves immersed in the energy and excitement that has made Shoppe Object a must-attend event for retailers and buyers across North America.

From the moment the doors opened, there was a constant buzz throughout the exhibition hall. Buyers, retailers, designers and industry professionals filled the aisles, creating an enthusiastic atmosphere and providing exhibitors with valuable opportunities to showcase their products to an international audience.

Throughout the three-day event, UK brands welcomed a steady stream of visitors to their stands, engaging in meaningful conversations with potential stockists, distributors and industry contacts. The strong level of interest generated across the show leaves many exhibitors with promising leads and opportunities to follow up in the weeks ahead.

One of the highlights of the event was the strength of the UK contingent. Exhibitors supported one another throughout the show, creating a collaborative and welcoming presence that reflected the innovation, creativity and quality of British brands. The sense of community among the group helped contribute to a highly positive experience both on and off the show floor.

Shoppe Object continues to establish itself as a key destination for independent retail discovery, attracting buyers from across the United States and beyond. For UK businesses looking to grow their international presence, the show provides valuable exposure to a diverse audience seeking fresh and distinctive products.

As the exhibition comes to an end, attention is already turning towards the next edition of Shoppe Object in February 2027. With new connections made, valuable market insights gained and a range of opportunities identified, the event has once again demonstrated the importance of international trade shows in supporting UK brands as they expand into overseas markets.

BATF would like to thank all participating exhibitors for their enthusiasm, professionalism and support throughout the event, helping to make the UK presence at Shoppe Object New York another great success.